3MX // Studio

Sport / Visual Studies

Reebok Visual Experiments

Open-ended explorations of Reebok product, archive and silhouette through AI image direction.

Role
AI Image Direction
Year
Ongoing
Tags
SportArchive
001MT — Archive
Reebok Visual Experiments

01

The Idea

Pull Reebok's archive forward through fresh visual grammar.

02

The World / System

Mixed material studies, archive references, on-foot proofs.

03

The Output

  • Image series

04

Why It Matters

Keeps the brand language live.

— Gallery

001MT — Archive
Reebok Visual Experiments / 01
002MT — Archive
Reebok Visual Experiments / 02
003MT — Archive
Reebok Visual Experiments / 03
004MT — Archive
Reebok Visual Experiments / 04
005MT — Archive
Reebok Visual Experiments / 05
006MT — Archive
Reebok Visual Experiments / 06