3MX // Studio

Sport / Culture

Sport Culture Studies

Athletes, fans, rituals, terraces — sport observed as culture, not performance.

Role
AI Image Direction
Year
Ongoing
Tags
SportCulture
001MT — Archive
Sport Culture Studies

01

The Idea

Photograph the sport that happens around the sport.

02

The World / System

Stand, tunnel, parking lot, after-match light.

03

The Output

  • Image series

04

Why It Matters

The audience tells the truer story.

— Gallery

001MT — Archive
Sport Culture Studies / 01
002MT — Archive
Sport Culture Studies / 02
003MT — Archive
Sport Culture Studies / 03
004MT — Archive
Sport Culture Studies / 04
005MT — Archive
Sport Culture Studies / 05
006MT — Archive
Sport Culture Studies / 06